A 360 digital and fly poster campaign to launch The Stack World app
An IG-first influencer campaign to launch the first Flannels x Poster Girl collection
A 360 campaign for Beautystack to celebrate International Women’s Day and Women’s History Month 2019
A short film celebrating the true love stories between clients and beauty professionals
A comprehensive launch campaign for the biggest feature release at Beautystack!
Initial launch and three month marketing campaign for the Beautystack pop up salon
A social campaign celebrating the LGBTQIA community and putting #FingersUpTo discrimination
Crafting the Beautystack brand for launch - including brand principles, tone of voice and social media guidelines
Tone of voice, company VMP, founder story, user personas and community support for POLLEN
Social formats and strategy for launch, as well as building the Dazed Beauty community
Creating a 64 page magazine to launch the Beautystack brand and celebrate our community
Creating a comprehensive website for Beautystack to inform and excite users, whilst communicating the brand’s key messages
A deep dive into the new brand and their products, designed to increase brand awareness and transparency
Running the Beautystack social media accounts in their early stages - getting the brand to 10k followers on Instagram organically
“Performing naked, bound in a corseted gown, tied and wired to a 3-D body scan machine, in 8 inch stripper heels and 10 pound pigtails. Easy lol...” reads a caption on one of Brooke Candy’s latest Instagram posts.
I don’t believe in horoscopes. There, I said it. The spiritual equivalent of saying I hate puppies, that Alexander McQueen has no talent or that Glossier Boy Brow is overrated.
The model and muse shares her beauty journey and her fave beauty treatments in NYC.
Imagine Sporty Spice, Sailor Mars and Cardi B had a love child, and you’ve got Manuela Soto. The 27 year old Swiss native has met me on a rooftop in Downtown LA, a block away from her new apartment and a short walk from the brand new tattoo studio she’s opening with Sang Bleu.
GIRLI is a pop star for the new age. The 20 year old singer, songwriter and rapper marks the latest evolution of a pop punk starlet - an early 2000s aesthetic meets fourth wave feminism and a gen z determination to break the mould.
So, you want to be a beauty boss? Whether that means going it alone as a freelance tech, or setting up your very own company, you have to be on top of your finances.
“My sole purpose is my job,” says Iris X, her South London voice both spiky and familiar. “When people come and collect their teeth, the smile on their face is just amazing.”
Venus X has redefined New York’s creative culture. With her underground club nights GHE20G0THIK, she kickstarted a now global movement, championing inclusivity and self-expression, whilst providing a space and platform for the underrepresented.
Ellen Atlanta speaks to founder Smin Smith about the importance of representation, reclaiming science ficiton from the cis, white hands of Hollywood and how minorities are biting back in a post-Trump world.
What happens when the lines blur between the digital and the natural? When what’s synthetic becomes real? When science meets science fiction?
Hosting a day of workshops, panel talks and a slam poetry set to celebrate female creatives
Hosting the launch party for Sukeban magazine, founded by influencers Yuki Haze and Erika Bowes
A panel talk for Pride focussing on self love and empowerment in relation to sexuality, gender and identity
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